CIMC Vehicles Sell Well At The Guangzhou Auto Show. How To Sell Good Products In The Cold Market?

A few days ago, the 4th Guangzhou International Commercial Vehicle Exhibition was held at the Canton Fair Complex. The four manufacturing plants of CIMC Vehicles participated in the exhibition with 11 star models and sold 1,700 vehicles, which fully contributed to the adjustment of the national transportation structure.

The country is making every effort to promote the adjustment of the transportation structure, and CIMC Vehicles welcomes the historic development opportunity

In order to further win the battle to defend the blue sky, fight the battle against pollution, improve comprehensive transportation efficiency and reduce logistics costs, in recent years, the state has continuously increased its efforts to adjust the transportation structure. Lightweight vehicles.

In 2016, the relevant state departments respectively released the new editions of the "Outline Dimensions, Axle Loads and Quality Limits of Automobiles, Trailers and Vehicles" (new edition GB1589) and the "Special Action Plan for the Remediation of Illegal Excessive and Overloading Behaviors of Highway Freight Vehicles", both of which focus on increasing Overload control of road freight vehicles.

In October 2018, the "Three-Year Action Plan for Promoting Transportation Structural Adjustment (2018-2020)" issued by the General Office of the State Council clearly stated that it is necessary to strengthen the management of overloaded and overloaded road freight vehicles. Vigorously promote the standardization of freight vehicles and steadily carry out the management of dangerous goods transport tankers, ultra-long flatbed semi-trailers, and ultra-long container semi-trailers. Guide and urge industries and enterprises to accelerate the replacement and elimination of non-compliant vehicles, and promote the replacement and replacement of standardized models. Carry out the demonstration operation of center-axle car trains, and speed up the promotion and application of lightweight trailers.

According to statistics from the China Automotive Technology Research Center, in the first half of 2018, the domestic semi-trailer industry market was bleak, and the industry's overall sales fell by 34.5%. "Under the guidance of national policies, the development of the domestic semi-trailer industry has indeed experienced a buffer period, but the sales of CIMC Vehicles have hardly declined, because CIMC Vehicles actively responded to the call of the state to control the overloading of car carriers in accordance with the law, and seized the opportunity of sedan transportation. It is a historic opportunity for car sales, and the layout is ahead of schedule to successfully transform and upgrade.” Sun Chunan, general manager of CIMC Vehicles Southeast Sales Center, said, “It is expected that CIMC Vehicles will sell 14,000 center-axle car carriers this year, which will account for the total sales volume in the Chinese market. about 40%.”

Production line upgrade, technological innovation, 1700 vehicles sold in 15 minutes

According to Sun Chunan, the market entered the fourth quarter, and the domestic semi-trailer market fell sharply almost across the board. However, on the first day of CIMC Vehicles' participation in the auto show with the upgraded "Lighthouse Factory" products, customers raised their placards and snapped up purchases in less than 15 minutes. The total number of cars sold exceeded 1,700, and nearly 800 potential sales were reached.